DecisionPoint Consulting
6 Types of Research You Must Master for Success
Introduction Mastering research is essential for success in any field. Understanding the various types of research equips you with the...
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It's about perspective...helpful insights and interesting ideas on market and legal research written especially for you to help make your job easier, answer your research questions and connect you to data that drives successful decision-making!
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DecisionPoint Consulting
Oct 149 min read
Experimental Research: The Ultimate Guide for Business Growth
Introduction What is Experimental Research & How is it Significant for Your Business? Experimental research is a scientific method of...
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DecisionPoint Consulting
Sep 119 min read
What is a Focus Group and How to Use it in Your Market Research
Introduction A focus group is a qualitative research method involving a small, diverse group of participants who engage in guided...
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DecisionPoint Consulting
Sep 119 min read
Correlational Research: The Key to Unlocking Business Insights
Introduction Correlational research is a non-experimental method focused on identifying and understanding the relationships between...
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DecisionPoint Consulting
Aug 207 min read
What is a Focus Group and How to Use it in Your Market Research
Introduction A focus group is a qualitative research method used in market research to gather insights from a small group of...
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DecisionPoint Consulting
Aug 1610 min read
What is a Consumer Research Panel and How Can It Help Your Business?
Introduction A consumer research panel is a group of individuals selected to provide opinions, insights, and feedback on products or...
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DecisionPoint Consulting
Jul 1310 min read
Unlocking the Power of Market Research: Strategies and Examples
Introduction Market research is a systematic process of gathering, analyzing, and interpreting data about the market, industry, and...
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DecisionPoint Consulting
Jul 137 min read
Consumer Panel Research: The Key to Understanding Your Audience's Needs
Introduction Understanding the needs and preferences of your target audience is crucial for business success. Consumer panel research...
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SEO Analytics
Jun 67 min read
Effective Panel Management: Maximizing Your Market Research Panel
Introduction Panel management in market research involves organizing and overseeing participants who provide valuable insights through...
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SEO Analytics
Jun 611 min read
7 Surprising Facts About the Marketing Research Process
Introduction Marketing research is a critical component in the realm of business. It involves gathering, recording, and analyzing data...
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SEO Analytics
May 76 min read
Understanding the Market Research Process: A Comprehensive Guide with Real-World Examples
Introduction In today’s fiercely competitive business landscape, the need to stay ahead of market trends, understand consumer behavior,...
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SEO Analytics
May 73 min read
Understanding the Core Differences Between Qualitative and Quantitative Market Research
Market research is a cornerstone of business strategy that can shape the future of a company. By understanding the difference between...
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DecisionPoint Consulting
Apr 54 min read
Mastering Market Research: Crafting Questions That Uncover Gold
In the realm of business strategy, understanding your audience isn't just an advantage—it's a necessity. That's where the magic of market...
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DecisionPoint Consulting
Apr 53 min read
Unveiling the Power of Market Research Panels: A Decision Point Consulting Insight
In today’s ever-evolving marketplace, understanding the consumer's voice is not just an advantage; it's a necessity. Market...
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DecisionPoint Consulting
Mar 144 min read
Unlocking Insights: The Power of Focus Groups
In the ever-evolving landscape of market research, businesses are constantly seeking innovative ways to understand their target audience,...
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DecisionPoint Consulting
Mar 145 min read
Maximizing Market Insights: The Power of Local Market Research
In today's fast-paced business landscape, understanding consumer behavior and market dynamics is crucial for staying ahead of the...
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DecisionPoint Consulting
Aug 31, 20182 min read
6 Steps to Building Your Market Research Budget
We've outlined for you a six-step, easy-to-follow process for determining your company's market research budget. In this blog post we’ll...
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DecisionPoint Consulting
Jun 30, 20182 min read
The Role of the Polls in the Making of a Politician’s Message!
As mid-term elections near, campaign strategies offer valuable insights. In this blog post we identify valuable marketing insights to be...
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DecisionPoint Consulting
Mar 30, 20182 min read
Key Trends to Consider when Evaluating Your Customers’ Changing Demographics
We've identified some quick and easy trends to follow when monitoring changes in your customer profiles and target market demographics....
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